J-Power USA is a leading competitive energy producer with 11 US-based power plants generating 5,400 MW of power nationwide. Their dedicated staff is committed to providing safe and reliable energy.
J-Power USA did not have a proper web presence. The grainy images and choppy text on the previous website did not reflect the countenance of an enterprise company with revenues in excess of $6.9 Billion per year.
- Modernize website with powerful content and logical page layouts to tell the story of how J-Power USA provides safe, reliable, and environmentally-friendly power
- Update the website’s visual aspect to display a cleaner, elegant look
- Develop brand guidelines to help employees present an accurate corporate image to customers
- Create new J-Power USA logo, for visual impact and recognition by customers and partners alike
- Oversee communication with jacket embroidery company to enable the company’s leadership to proudly spread the brand
- Revolutionize brand assets: including posters, trade displays, stationery letterhead, and business cards – across every multiple platforms to present a unified brand