Velvetech

Web Design / Development + Mobile Responsiveness + Strategy Development + WordPress + Local SEO + Marketing strategy + Consulting + IT

About This Project

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Velvetech is a custom software development shop that provides robust technology solutions for established enterprise companies as well as growing startups & SMBs (Small & Medium-sized Businesses). They provide technology solutions ranging across software development, mobile & web apps, and IT services that deliver proven results.

Project Challenges

Velvetech’s previous website focused on features versus results. Plus, it had too many elements which diverted visitors away from calls-to-action that led to conversions. Additionally, they needed more content to compete for search traffic in order to drive and close more leads through their website.

Project Solutions

  • Clarify customer path to improve conversions from search and direct traffic
  • Reinvigorate lead generation with targeted PPC campaigns on Google, Bing, and Facebook
  • Expand the content by leaps and bound, which lead to a growth in search traffic by 122.75% over six months
  • Quintuple ROI (Return On Investment) for organic search in only six months
  • Optimize paid and organic lead generation process, which drove a 23.53% conversion rate on organic traffic and 10.91% on paid traffic
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We are in Chicago and we provide services to clients worldwide.