About This Project

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Founded by attorney Andrew Lopez and boasting a team that is second to none in the industry, Sequoia Legal is a well-respected firm specializing in business law.

Numbers

Business Law Firm Increases Conversion by 44%, Greatly Improves Bounce Rate With Comrade Redesign

INCREASE IN CONVERSION RATE44%
bounce rate improved32%
average time users spend on the website2X

Challenges

The goal of Sequoia Legal was to generate better results from marketing

Sequoia’s previous website was outdated and lacked the gravitas fitting this well-respected law firm. Sequoia’s founder, Andrew Lopez, has an impressive background, having worked with the prestigious global law firm, Skadden Arps, and it was imperative to convey that with Sequoia, potential clients would be getting Big Law experience at reasonable rates and with the kind of personalized attention that can only be found at boutique firms.

SOLUTIONS

Comrade made redesign and a strong SEO-foundation for the new website

As with all projects, Comrade took the rebranding and web design of this client to heart, keeping a keen focus on building a site that would generate the best marketing results possible. The old website, with its poor site navigation and structure, was completely reborn to allow Sequoia an opportunity to leverage the power of a new high-performance website. We built the new site on a robust SEO foundation with fresh copywriting, excellent site navigation and improved UX. The new site is now ready to convey the stellar reputation of Sequoia’s attorneys all while remaining approachable and personable to prospective clients.

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