Luxury real estate company Vesta Preferred Realty gets a new functional website

Marketing Strategy + Branding + Strategy Development + Consulting + Website Design

About This Project

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Vesta Preferred is a Chicago-based real estate company specializing in luxury properties in some of Chicago’s most sought-after and vibrant neighborhoods. After consulting with Comrade, a strategy was set in motion to help expand Vesta’s digital footprint through a revamped web presence and lead generating campaigns.

Challenges

Vesta required a website that would serve as a platform for visitors and potential customers to rent apartments, buy homes, or sell properties, all through an easy-to-navigate process with efficient filter functions for an optimal experience.Vesta desired to become a thought-leader within their industry, looking to help anyone seeking a new home. Their new website and branding needed to accomplish this.

Solutions

CWA rebranded Vesta Preferred, developing a modernized website with a reliable search feature. The easy-to-use website allows users to browse through properties in real-time, including viewing inventory, property details, draw comparisons, and schedule an appointment if need be. Additionally, CWA placed various lead magnets to increase user interaction. A very robust admin portal was custom developed for Vesta’s team to help manage and control all aspects of their site and it’s listings. A special attention was given to a mobile experience recognizing that 70%+ of Vesta visitors are viewing the website from their mobile devices.


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