Inbound & Content Marketing

Challenges

Kruger were in need of a world-class website to help convey their story and the culture of the company: working within different industries and communities through sustainability efforts and renewable resources.

Solutions

CWA developed a modern and easy-to-navigate corporate website for Kruger, allowing them to properly provide information about the company as well as insights into the work they do and the sustainability-driven goals and culture that they adhere to. Additionally, we created a user-friendly mobile version of the site for an optimal on-the-go experience.

Challenges

AARP Illinois tasked Comrade in designing a website that would help them drive IL residents to engage elected representatives as means of holding them accountable for drafting a sensible state budget. With this, CWA would help AARP develop what would become known as the “Enough Is Enough” campaign. The goal was to create tools to enable residents to add their own stories and opinions on the crucial topic of state budgeting and its adverse effects on the elderly population.

Solutions

CWA created an easy-to-use website that lets users find appropriate information and get involved. Users can subscribe to a newsletter, browse through and submit stories, discover facts and statistics regarding the state of IL, and stay up-to-date on current news regarding the budgeting crisis. Finally, the website guides the user toward action and engagement, including sharing content through social media.

Challenges

Their old site failed to position the firm as leaders within their industry. Important information was not properly communicated, their story was not properly told, and the content was not up-to-date. Additionally, they were relying heavily on paid ads to help them generate leads while failing to implement a proper SEO strategy to achieve sustained growth.

Solutions

The first step was to completely rebuild the site, clearly communicating the firms impressive track record and story. CWA added a video to reinforce the firm’s message and reputation. This was coupled with a streamlined layout for easy navigation and implementation of new content, all structured as sales funnel to help display information and generate leads.

The next step was to optimize onsite SEO as well as strategize offsite activities to help strengthen the firm’s local presence in Southern CA. This new approach allowed the firm to grow their audience beyond their local markets and help garner them a reputation throughout Southern California. Through effective paid advertising strategies, CWA has successfully helped Levinson Law Group decrease the amount spent on ads while increasing the amount of viable leads generated from these campaigns.

Challenges

Belgravia’s prior website was stagnant and required a revamp that would give them a cutting-edge and modernized look to match their niche of real estate: high-end properties in some of the most popular neighborhoods of Chicago.

Solutions

The approach applied was both minimalist and interactive: the website has a clean-cut layout with easy navigation. CWA also consulted Belgravia in creating unique, professional content to add to the site, helping to strengthen the company’s online reputation. The visual content consists of beautiful professional photography that showcases the properties Belgravia Group manage.

Challenges

Due to the high amounts of information that is typically exchanged between BP and their clientbase, the requested portal needed to be capable of both holding said information and allowing exchange between multiple parties. Their complex business model also had to be taken into account, as there are several variables in the kinds of information exchanged and how the portal should function for each user.

Solutions

We developed a brand new site for Blueprint, bringing their branding and voice up to date with user-friendly navigation and professional stylings. This included creating a design and branding library for future use.

As for the client portal, we were able to create a visible portfolio with all assets in a “data room”: a place within the portal where Blueprint can exchange files, messages, and other related content with their clients (and vice versa).

From the admin side, users are able to update and manage portfolios and related assets. Additionally, they are given a variety of dashboards for their different metrics, including finances.

The mobile app was developed for usage on both iOS and Android platforms, serving as an on-the-go version of their site.

Challenges

Vesta required a website that would serve as a platform for visitors and potential customers to rent apartments, buy homes, or sell properties, all through an easy-to-navigate process with efficient filter functions for an optimal experience.Vesta desired to become a thought-leader within their industry, looking to help anyone seeking a new home. Their new website and branding needed to accomplish this.

Solutions

CWA rebranded Vesta Preferred, developing a modernized website with a reliable search feature. The easy-to-use website allows users to browse through properties in real-time, including viewing inventory, property details, draw comparisons, and schedule an appointment if need be. Additionally, CWA placed various lead magnets to increase user interaction. A very robust admin portal was custom developed for Vesta’s team to help manage and control all aspects of their site and it’s listings. A special attention was given to a mobile experience recognizing that 70%+ of Vesta visitors are viewing the website from their mobile devices.

Challenges

Boat.Me required a website that would allow them easy access to their boating “inventory” in real time. Owners had a need for an area on the website where they could make updates on their boats such as availability. This was asked to be housed in an attractive, fun looking website that was easy-to-use.

Solutions

CWA created a sleek, interactive website that help Boat.me run their business efficiently. A website included an easy-to-use interface for members, one-time renters, and boat owners. The company’s platform offers an easy, streamlined experience for all users.