Legal

Hodgson Law Offices

  • DIGITAL MARKETING
  • SEO
  • Website Redesign

About This Project

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Hodgson Law Offices, based in Spokane, WA, is a reputable law firm specializing in family and divorce cases. With their extensive expertise, they offer invaluable guidance for even the most intricate legal matters. Placing utmost importance on their clients’ interests, they prioritize their needs in divorce and other family law proceedings.

NUMBERS

In just 6 months, Comrade successfully boosted traffic and generated more leads for this Family Law firm.

INCREASE IN CONVERSION258X
DECREASE IN COST PER LEAD97%
INCREASE IN ORGANIC TRAFFIC126%

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CHALLENGES

Hodgson Law Offices sought to broaden their sources of leads and increase the number of cases acquired through their website.

Hodgson Law Offices, like many other law firms, primarily relied on referrals to acquire clients. Their online presence was almost non-existent, with a website lacking expert content and lacking proper SEO optimization. Additionally, they lacked a comprehensive advertising strategy.

Collaborating closely with the client, we established the objective of expanding their practice through effective online marketing. This encompassed generating substantial traffic from potential clients, revamping the website with a strong SEO foundation, and implementing a well-designed conversion funnel.

SOLUTIONS

By undertaking a comprehensive website overhaul, implementing optimized ads, and constructing a well-defined marketing funnel, the client successfully attained their predefined goals.

After completing thorough research, we developed a comprehensive marketing strategy for the next 12 months. Following our strategic plan, we proceeded with the execution phase. Our team of experts performed a complete website redesign, emphasizing our clients’ expertise and accomplishments. We implemented an optimized website structure, laying a strong foundation for SEO. Additionally, we focused on local SEO in Montana and Arizona, creating engaging blog content that achieved high SERP rankings. To generate new leads swiftly, we launched paid advertisements and LSA campaigns. We also ensured proper analytics and tracking tools were in place, allowing the company to rely on accurate data for future improvements.

RESULTS

Project Results

In 6 months of working with Hodgson Law Offices, Comrade has managed to achieve

  • 105% Increase in Organic Leads
  • 478% Increase in Organic Traffic
  • 71% Decrease in Costs Per Lead
  • 36% Decrease in Conversion Costs
  • 4x times more form submissions
  • 7x times more calls

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