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Roofing Marketing Agency

Generate Consistent Roofing Jobs - Not Just Storm Season Leads.

We build marketing systems that keep your crews busy year-round - SEO, Google Ads, and AI visibility built specifically for roofing contractors.

NEW LEAD · JUST NOW Mike R. - roof replacement inquiry
Roofing crew working on a residential roof replacement
RECENT JOB Roof Replacement - Frisco, TX ★ 5.0 Found via Google search
Roofing contractors served
130+
since 2008
Median revenue lift
76%
year-one
Median SEO ROI
8.2×
tracked in Growth Portal
Inc. 5000
Fastest-Growing Companies

Year 1 median results. Tracked through Growth Portal against total marketing investment. Results vary by market, competition level, and starting position.

The problem

Every day your roofing company isn't visible online, someone else is getting your jobs.

When a homeowner notices a leak, sees storm damage, or starts planning a roof replacement, they search. They look at the top few results. They call. The entire decision happens in under a minute - and the roofer who shows up first wins the job.

If your phone only rings after a big storm - and goes quiet the rest of the year - you don't have a marketing system. You have a weather dependency.

91% of searches don't scroll past page 1
i
Chitika · Search Engine Click Distribution Study, 2023
78% of roofers expect sales to grow in 2026
i
Roofing Contractor Magazine · State of the Industry Survey, 2025
70% of roofers are unhappy with their marketing
i
Comrade Digital Marketing · Roofing Industry Benchmark Report, 2025
Show me where I rank
Why roofing marketing is different

Three reasons roofing companies need a partner who actually gets roofing.

Not all contractor marketing is the same. Roofing has unique dynamics that most agencies miss - or ignore.

🌧️ → ☀️

Storms Are Unpredictable. Your Lead Flow Shouldn't Be.

The roofing companies that grow to $5M, $10M, $20M+ build marketing systems that generate demand 12 months a year - retail replacements, inspections, maintenance, insurance claim work - not just hail season bursts.

22%

Of Homeowners Now Use AI to Find a Roofer

AI search traffic converts at 5× the rate of traditional Google search. The roofing companies that show up in ChatGPT and Gemini recommendations today will own the market tomorrow. The window to establish early dominance is right now.

70%

Of Roofers Are Unhappy With Their Marketing Agency

Long-term contracts with no transparency. Vanity metrics instead of revenue data. Agencies that don't know the difference between insurance restoration and retail replacement. We report on booked jobs, not impressions - in real time through your Growth Portal.

The results gap

Our clients vs. the industry average.

Most agencies measure success in clicks and rankings. We measure it in MQLs, booked jobs, and revenue — and the numbers show the difference.

$31.4B
U.S. roofing market size in 2026
101,679
Roofing companies competing nationally
78%
Of roofers expect sales to grow in 2026
70%
Of roofers unhappy with their current marketing provider

No single roofing company holds more than 5% of the market. You're not competing against one big player — you're competing against dozens of local roofers in your area, all fighting for the same homeowners.

The companies that consistently grow aren't the biggest or cheapest. They're the ones that show up first when someone searches — on Google, on maps, and increasingly on AI tools like ChatGPT. That's exactly what the Revenue Engine solves.

Book a Free Growth Call
The Revenue Engine

A Complete Marketing System Built to Book You More Roofing Jobs

The Revenue Engine puts your company in front of homeowners searching for roof replacements, storm damage repairs, and inspections - on Google, Maps, and AI. One system. One team. Every lead tracked.

Plug Into the Revenue Engine
Local SEO

Own the Map Pack

Show up first when homeowners search "roofer near me" or "roof replacement + [city]" — every time, in every part of your service area.

Learn about Roofing SEO →
AI Search

Lead AI Recommendations

Be the roofing company ChatGPT, Gemini, and Perplexity recommend first. AI search converts at 5× traditional search — get there now.

Learn about AI Search →
Google Ads

Fill Gaps Between Storms

Targeted PPC campaigns that drive roofing calls and booked inspections year-round — retail replacements, not just hail season bursts.

Learn about Roofing PPC →
Website

Built to Book Roofing Jobs

A conversion-focused roofing website with service pages, before/after galleries, and instant quote requests — built to turn visitors into callers.

Learn about Web Design →
Reputation

Reviews That Win Jobs

87% of homeowners won't hire a roofer rated below 4 stars. We build the review engine that makes you the obvious choice.

Growth Portal

Track Every Roofing Lead

See every inquiry — repairs, replacements, insurance claims — with cost per lead, revenue attribution, and call recordings. All in real time.

Your Growth Portal

See Every Lead. Track Every Dollar. Know What's Working.

With CDM's AI-powered Growth Portal, you'll see exactly how your roofing marketing is performing - in real time, from any device.

Growth Portal

Every Call Recorded & Qualified

Listen to recordings, see which calls turned into booked jobs — not just lead counts.

True Cost Per Job

Not cost per click. Know exactly what you paid to get that $15K roofing job booked.

Lead Quality Score

See which sources bring price shoppers vs. ready-to-book homeowners with real budgets.

24/7 Access From Your Truck

Check today's leads while on a job site. No waiting for monthly meetings or PDF reports.

Growth Portal

Clear numbers on cost per lead, cost per job, and total return.

Growth Portal

A performance breakdown of each channel: SEO, Local SEO, PPC, or AI Search.

AI Insights

Data-backed recommendations that help us double down on what works.

Client Transformations

Real Contractors. Real Growth.

Not projections. Actual revenue tracked through Growth Portal. View all case studies →

70% of roofers are unhappy with their marketing

Before
Low avg job value · price-shopper leads
After
340% more jobs · premium buyer profile

“Feast-and-famine lead flow made planning impossible. After CDM rebuilt our SEO, we went from unpredictable sporadic calls to a consistent monthly pipeline.”

Paul Batashev
Paul Batashev
Granite Selection

10,567% Marketing ROI for a leading home improvement contractor

Before
Paid ads doing the heavy lifting · thin margins
After
54% of revenue from organic · ad spend down 62%

“Comrade Digital Marketing Agency’s work has increased the client’s website traffic and leads. The team maintains top-notch communication via virtual meetings, listens to the client’s needs, and promptly addresses feedback. They demonstrate strong expertise and educate the client on search engines.”

Paul Batashev
Liz Jonasson
Absolute Home Services

955% increase in leads with 89% decrease in CPL with Full Speed SEO

Before
Ranked for 6 local terms · buried on page 3
After
#1 for 47 terms · dominant local visibility

“Comrade proved to have a creative and structured approach to digital advertising that led to success. We commend them on their willingness to establish a regular communication cadence and ability to react quickly to issues that arise.”

Paul Batashev
Michael Heine
Fluid-Aire Dynamics
Why Comrade

We're not the cheapest.
We're the most accountable.

There are cheaper agencies. Very few will show you exactly what your marketing dollars generated - in real time, down to the booked roofing job.

01

Roofing Specialists

We've run campaigns for residential re-roofs, storm restoration, TPO commercial, and insurance claim work. We know the difference - and it shows in every strategy we build.

02

18+ Years in Business

Founded in 2008. 100+ team members. USA-based. We've been through every algorithm update - Panda, Penguin, Helpful Content, AI Overviews - and our clients kept ranking through all of them.

03

Revenue-First Reporting

We report on booked jobs, cost per lead, and revenue - never just clicks and rankings. If it doesn't tie to revenue, we don't lead with it.

04

You Own Everything

Website, content, data, leads - all yours from day one. We don't hold websites hostage or use lock-in clauses. If you leave, you take everything.

05

Research Depth

Every strategy we build starts with deep research into your local market, competitors, and search landscape. We don't guess - we show you the data behind every decision we make.

06

Fractional CMO Included

You get a senior strategist who thinks like your in-house marketing director - not a junior account manager reading from a playbook.

Ivan Vislavskiy with the CDM team
A Note from Our Founder

I believe roofing contractors deserve a real marketing partner - someone who treats your growth like their own business. You shouldn't have to chase your agency for answers or wonder where your leads went. You should have a system built specifically for roofing that delivers results and proves them with data - down to the booked job.

Ivan Vislavskiy
Founder & CEO
Recognized as a Leading Digital Marketing Agency
ExpertiseClutchClutchGoogle PartnerSemrushWebflow Certified Partner
Investment & Pricing

Grow your roofing business with the Revenue Engine

A complete growth system combining all your marketing under one strategy and one team — built for roofing contractors ready to dominate their local market.

What's inside

  • Local SEO & Map Pack

    Dominate "roofer near me" searches in every part of your service area

  • AI Search Optimization

    Get recommended by ChatGPT, Gemini, and Perplexity first

  • Google & Local Service Ads

    PPC tuned weekly against booked-job data, not just clicks

  • High-Converting Website

    Built to turn visitors into roof replacement and repair calls

  • Reputation Engine

    Review generation that wins homeowner trust and beats competitors

  • Growth Portal Dashboard

    Real-time tracking of every lead, call, and dollar spent

All services included. Save 25% vs buying services separately.

Starting at

$4,000

per month

Book a Free Growth Call

Custom scope based on your market, competition, and goals. Designed for roofing contractors generating $1M+ in annual revenue.

  • You own everything we build
  • Free growth plan before you commit
Marketing is a compounding investment

Your Roofing Growth Roadmap.

Here's the realistic timeline our roofing clients experience — and what's happening at each stage.

Month 1–3

Foundation & Quick Wins

  • Technical audit & fixes
  • Google Business Profile optimization
  • Roofing keyword mapping
  • Baseline tracking setup in Growth Portal
  • Website design & build
  • Storm damage + repair page strategy

Months 3–6

Building Momentum

  • Content velocity increases
  • Link building campaigns
  • Local authority signals
  • First measurable lead growth
  • Reputation engine launched

Months 6–12

Compounding Returns

  • Rankings consolidate
  • Lead volume scales
  • Revenue attribution clear
  • ROI typically hits 4–8×
  • Year-round lead flow established

Year 2+

Market Dominance

  • Organic moat deepens
  • Cost per lead drops
  • ROI compounds to 8–14×
  • Competitors can't catch up
What Contractors Say

Real contractors. Real results.

4.8
Google · 100+ reviews
4.8
Clutch · 66 reviews
4.8
Facebook · 22 reviews
4.4
Trustpilot · 22 reviews
4.9
G2
G2 · 7 reviews
Helpful Resources

Roofing Contractor Growth Insights

View all roofing marketing resources
Roofing marketing questions, answered honestly

The things roofing contractors actually ask us.

Don't see your question? We'll answer it on the call - no sales pitch required.

Ask on a call

First ranking movement in 6–10 weeks. First attributable roofing leads in 8–12 weeks. Meaningful revenue lift typically by month 4. We’d rather set honest expectations than oversell month-one magic.

Yes – residential re-roofs, storm restoration, commercial TPO/flat roofing, and insurance claim specialists. The strategy differs by business type and we tailor it accordingly.

Shared lead platforms can fill short-term gaps, but you’re bidding against 5–10 other roofers for every lead. Our goal is to build your own pipeline so you control your lead flow and stop renting visibility from platforms that can change their pricing at any time.

Most SEO agencies serve everyone from e-commerce to law firms. We only work with home services contractors. The keywords, search behavior, review dynamics, and attribution model for roofing are completely different – and our results show it.

We keep working without charging you until we do. It’s written into every contract. We can do this because our playbook works – and when it doesn’t, it’s on us to figure out why.

Almost always. If the site has serious conversion or technical problems, we’ll flag them and – if it makes sense – fold a redesign into the engagement. But we don’t force a rebuild to pad the bill.

Let's build it

Let's build you a roofing marketing engine that runs 12 months a year.

Book a free 30-minute growth call. We'll show you exactly where your roofing company stands and what it would take to dominate your local market.

What happens next
SWOT analysis of your roofing business
Competitor comparison in your local market
Keyword gaps and quick-win opportunities
Custom Growth Plan with clear lead targets
No pressure - the plan is yours either way