Europa Eyewear

User Experience Evolution of a Great American Eyewear Maker

About This Project

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Europa Eyewear partnered with Comrade to create a magnificent online presence and user experience for its vast network of optometrists and consumers.

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Challenges

Positioning the brand as an independent leader – with a crisp product line and superior service – in the sea of indifferent manufacturers owned by a corporate giant.

Solutions

Comrade created a new digital experience that encompasses a rich mix of content, imagery, and complex ecommerce functionality that made Europa’s product lines more desirable and easier to order.

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