15 Best Legal Marketing Companies in 2024

Looking for the best legal marketing companies to grow your legal business? Discover our top picks in our latest blog!

Law firm marketing has evolved, shifting from traditional print advertising to digital strategies like SEO-friendly content and social media engagement. A legal marketing company can manage a firm’s online presence, ensuring fresh content and constant communication with potential clients. However, choosing the right marketing agency can be challenging.

With more than a decade of experience, Comrade Digital Marketing understands the intricacies of this legal industry well. We guide law firms in identifying trustworthy and professional companies for their digital marketing needs, helping them grow their business effectively, so we know which companies can be trusted and which can not.

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What a Digital Marketing Agency Can Do for a Law Firm

Digital marketing agencies can provide lawyers with a wide range of services, from website design and development to SEO and content marketing. And because lawyers are such a desired client, there’s a lot of competition among agencies. That’s why it’s important to choose an agency that has a proven track record of success.

In order to give you a better understanding of the various advertising agencies available and what they have to offer, we have put together the following list of the top legal marketing companies.

Comrade Digital Marketing Agency can help you if you’re unsure how to go about marketing. Schedule a consultation today!


Let’s take a look

Top 15 Law Firm Marketing Companies to Help You Grow

1. Comrade Digital Marketing Agency

Comrade Team

Comrade has been providing digital marketing services to law firms since 2008. During this time, we have worked with various legal companies focused on different areas, from criminal defense to family law to business law. We do excellent work for our clients: our average result among them is a 2.5x boost in organic search traffic, a 120% growth in PPC revenue, a 70% rise in lead sales, and a 35% increase in conversion rate. You can become one of these clients who will get the same good results, just contact us!

Since marketing strategies take time to produce results, agencies tend to work with clients for several months or years. Therefore, it is crucial to choose a candidate with a solid track record and with whom you can establish a positive working connection. Since we always put the needs of the client first, we feel confident in our partnerships with firms.

Lawyers have always been coveted clients for digital marketing agencies. Why? Lawyers have a lot of disposable income and are usually very busy, which means they don’t have a lot of time to waste. They’re willing to pay for quality services, and won’t settle for mediocre results.

Top 5 Features:

  • Efficient and knowledgeable in web design and digital marketing services.
  • Offers full-service web design and digital marketing specializations including SEO and PPC.
  • Recognized as one of the top web designers in Chicago.
  • Has a record of high-quality services based on customer reviews.
  • Provides creative services and campaign ideation.

2. Grow Law Firm

The fact that Grow Law Firm seeks to double the revenue of 2,000 small law firms should tell you everything you need to know about this company’s digital marketing expertise and mission.

Grow Law Firm has a dedicated team of marketing professionals who are ready to go the extra mile, use their talents, and deliver the results you want for your business. They will not provide services if it cannot be predicted with certainty that the investment will pay off for their clients. Instead of wasting time on meaningless statistics, Grow Law Firm focuses on key performance indicators that will increase your profits: qualified lead sales and corresponding cost per lead.

They are responsible and maintain accountability for the work they do and the results they bring. Their employees behave as though they are in charge of every cent used to promote your company. That’s why it’s the best choice for many lawyers who want to have a reliable team!

Top 5 Features:

  • High-Performance Marketing: Grow Law Firm provides high-performance marketing services specifically tailored for law firms.
  • Strong ROI: They promise a strong return on investment for their clients, ensuring that marketing efforts translate into business growth.
  • Excellent Customer Care: They prioritize customer service and client satisfaction in their operations.
  • Comprehensive Digital Marketing: Their marketing strategies encompass various digital platforms and techniques, including website design, search engine optimization, and social media marketing.
  • Online Reputation Management: They also focus on managing and improving law firms’ online reputation, enhancing their credibility and attracting more clients.

3. Rankings

Rankings website

Source: Rankings

In the eyes of personal injury lawyers, this law firm marketing agency for law firms has successfully established itself as the go-to business. Rankings focuses on local SEO and link building. Link building is the most challenging digital marketing technique due to the complexity of its campaign implementation. Customers don’t need to worry, though, because Rankings has a successful track record in this area of digital marketing service.

Rankings can effectively get links from reputable lawyer directories as well as reputable media publications such as the New York Times, The Huffington Post, MSM, Yahoo, and others.

Top 5 Features:

  • Specialized Services
  • Content Improvement
  • SEO Expertise
  • Demand Generation
  • Results-Oriented

4. Scorpion

Scorpion website

Source: Scorpion

Scorpion provides you with information that is tailored to your company and community. Their staff will help you appear in Google, Bing, and Yahoo search results and create a blog and social media marketing content to engage with consumers. Moreover, they will offer technology to power your website, live chat, lead generation, email campaigns, and other business requirements.

Scorpion’s team makes it easy for local businesses to make sense of everything going on in their market, in their business, and with their customers to gain insights, develop effective plans, and take action. This SEO company ensures that marketing channels and budgets deliver results, customers are loyal, and guidance and support are provided every step of the way.

Top 5 Features:

  • Comprehensive Digital Marketing Services
  • Targeted Advertising
  • Content and Email Marketing
  • Website Design
  • SEO Services

5. LawRank

Lawrank website

Source: LawRank

LawRank was established with the sole objective of positioning lawyers on Google’s top page. Their ideal customer is someone who has used at least one other law firm digital marketing agency and is aware of the expense and work required with SEO. For competitive fields of expertise (criminal law, personal injury law), they have first-page results in competitive markets (Los Angeles, Miami, etc.).

This marketing agency for law firms collaborates directly with its customers and provides them with the information they require for success with custom legal marketing plans. To ensure that their customers may benefit from their marketing efforts, they consider every component of the sales funnel.

Top 5 Features:

  • Pay-Per-Click (PPC) Advertising
  • Advanced Website Design
  • Content Creation
  • Social Media Marketing
  • SEO Services

6. Gladiator Law Marketing

Since they are client-focused, they base their business decisions on what will benefit their customers the most. The company’s fundamental principle is openness, which gives many law firms a great deal of choice in their online marketing campaigns.

Their team will analyze your current marketing efforts and law firm website, your competitors and marketing trends, and your business’s objectives to develop a unique strategy for promotion. Using the legal marketing resources at their disposal, they will develop strategies that respond to the ever-changing landscape of the Internet and align with your company’s goals to deliver the best results.

Top 5 Features:

  • High Client Retention
  • Comprehensive Services
  • Local SEO Expertise
  • Customized PPC Approach
  • Specialized in Law Firms

7. iLawyerMarketing

iLawyerMarketing is a legal marketing agency with clients all over the country. The iLawyerMarketing team focuses on advanced web design and SEO, the practice of assisting a website to boost its presence on the search engines for specific target keywords. iLawyerMarketing strives to make your law firm’s website more attractive, eye-catching, and better than your competitors’ law firm websites.

When a person searches online for a lawyer, it’s critical to realize that they typically visit only five different legal websites, no more. That’s why the more attractive your website is, the more likely it is that visitors will stay on your site rather than one of your competitors.

Top 5 Features:

  • SEO and PPC Focus
  • Web Design Services
  • Over-The-Top Ad Campaigns
  • Communication and Ease of Use
  • Specialization in Law Firm Marketing

8. On The Map Marketing

When it comes to internet marketing and site design, experience is crucial. On The Map Marketing’s professionals have made a name for themselves as industry leaders in cutting-edge website design and digital marketing. On The Map Marketing has the most talented team of web developers, designers, and SEO consultants in their fields, which is why they can take any business of yours to the top of Google.

Their team keeps track of all the data from their different marketing strategies. The greater the results one of them brings in, the more money they’ll invest in it. Thus, the money that you have invested in promoting your company will not be spent on useless marketing moves.

Top 5 Features:

  • Expertise in Law Firm Marketing
  • Comprehensive Services
  • Use of Top Marketing Tools
  • Content Marketing
  • Focus on Growth

9. SmartSites

SmartSites website

Source: SmartSites

SmartSites has experienced web designers to fix this issue. They have tried-and-true PPC techniques which will help you connect with the most relevant leads, whether you specialize in medical malpractice or litigation.

SmartSites also provides a complete solution for digital marketing. To ensure that your company goals are met, they will manage everything: your content, visibility, website development, and design. They will bring maximum benefit to your company by offering customized legal marketing solutions.

Top 5 Features:

  • Highly Rated
  • Comprehensive Services
  • Focus on Growth
  • Results-Driven Marketing
  • Custom Strategies

10. PaperStreet

PaperStreet Web Design website

Source: PaperStreet

PaperStreet develops truly great websites for its clients, legal marketing firms. This company has been helping law firms grow their legal operations since 2001. While their primary activity is website design, they also venture into content writing, law firm SEO, PPC, and digital marketing.

Through internet marketing and SEO, PaperStreet Web Design has helped businesses advertise their services and expand their clientele. Great content, conversion-oriented designs, custom legal marketing, and a successful SEO and Google Ad program are their primary marketing tools. Moreover, they solely employ legal writers.

Top 5 Features:

  • Full-Service Digital Marketing
  • Website Design and Development
  • Content Writing
  • Specialization in Law Firm Marketing
  • Award-Winning Service
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11. BluShark Digital

BluShark Digital is at the forefront of SEO strategies, and its results prove it. Their internet marketing strategies focus on the four cornerstones of SEO: link-building, technical search engine optimization, creative content, and local SEO. Every website that BluShark develops has a responsive design that adapts to your screen size.

The BluShark Digital team promotes your business online using all accessible marketing strategies to bring a lot of people to your website.

Top 5 Features:

  • Pay-Per-Click (PPC) Advertising
  • Law-Focused Expertise
  • SEO and SEM Services
  • Mobile Optimization
  • Cutting-Edge Digital Marketing

12. Accel Marketing Solutions, Inc.

Marketing services for lawyers and law firms are a specialty of Accel Marketing Solutions, Inc. Their marketing professionals are aware of what it takes to succeed online and you can be sure you are in capable hands when you work with Accel Marketing. They actively develop and manage an efficient legal marketing service strategy while you concentrate on your legal business.

The website designers at Accel Marketing are professionals at making your law practice or firm stand out. Their mobile-friendly websites are made to maximize your online presence and give visitors a sense of the spirit of your business. Moreover, based on your requirements and the guidelines established by Google, Bing, and Yahoo, the SEO experts at Accel Marketing will create a tailored SEO strategy for you.

Top 5 Features:

  • Comprehensive Digital Marketing
  • Content Marketing
  • Local Optimization
  • Legal Copywriting and Research
  • Fast-Growing and Recognized

13. NOMOS Marketing

NOMOS Marketing strongly believes that effective marketing can improve accessibility and usability. The NOMOS Marketing team includes various professionals such as writers, designers, advertisers, and brand builders. This full service marketing agency creates a unique combination of innovative design, awesome content, and the best digital advertising methods to reach new clients.

What’s more, NOMOS Marketing offers customers deeper insights, more targeted strategies, faster results, and simplified reporting. Services provided by this company cover every stage of the sales process, and customers can get specialized assistance at any time during their marketing campaign.

Top 5 Features:

  • Legal Expertise
  • Competitive SEO and PPC Campaigns
  • Customized Chatbot
  • Content Marketing
  • Personalized and Innovative Approach

14. Optimize My Firm

The Optimize My Firm team is based in North Carolina and works with customers in cities all around the country, including Philadelphia, Los Angeles, and other places in between. They are a real 21st-century business, with 99% of its staff working remotely.

Optimize My Firm works with both large law firm companies and small ones. Their employees will help you generate more leads, which means you will have more new cases and, ultimately, more income. Moreover, they will create a cutting-edge SEO strategy to help you outperform your competitors on Google.

Top 5 Features:

  • Search Engine Optimization (SEO)
  • Paid Ads Management
  • Content Writing Services
  • Tailored Legal Digital Marketing
  • Competitive Web Content Creation

15. MeanPug Digital

Even if you are unfamiliar with their business, you have probably seen their work. they’ve developed many of the best personal injury marketing campaigns. MeanPug is a full-service digital marketing company that focuses on assisting plaintiff law firms in increasing their clientele.

Their designers will make sure that your site is as aesthetically beautiful and user-friendly as possible and that your content looks fantastic and grabs the attention of potential clients. Moreover, MeanPug Digital has created fresh branding for some of the most established law firms. Their team is ready to work with you to grow your company, whether you need to start from scratch with a new brand or refresh an existing one.

Top 5 Features:

  • Full-Service Digital Marketing
  • Unique Blend of Legal Knowledge and Startup Mindset
  • Visual Emphasis in Advertising
  • Diverse Talent
  • Partner in Growth
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How to Choose the Right Legal Marketing Agency [Free Checklist]

Navigating the legal marketing field can be challenging due to the vast number of agencies varying in size and specialization. It’s crucial to research these legal marketing agencies thoroughly to ensure they suit your needs and budget. Here are some key factors to consider:

  • Experience in Legal Marketing: Check if the law firm amrketing agency agency has a track record of successful campaigns for lawyers and law firms. This will demonstrate their understanding of your specific industry needs.
  • Time Dedication: Understand how much time they invest in each project. This could indicate their commitment level and ability to handle your workload.
  • Service Suitability: Ensure the agency can meet your specific needs, whether it be SEO, content creation, or social media management.
  • Digital Marketing Services: Verify that they offer the digital marketing services you require, like SEO, PPC, or email marketing.
  • Relevant Portfolio: Review their portfolio to assess the quality of their work and if it aligns with your vision.
  • Client Feedback: Look for positive reviews and testimonials from real clients. This can provide insights into the agency’s reliability and effectiveness.
  • Responsibility: Confirm if they take full responsibility for their actions and results. This shows accountability and professionalism.
  • Qualifications and Certifications: Check for certifications in digital marketing or related fields. These signify their competence and credibility in the industry.

Get More Law Firm Practice with Comrade

We hope you got a lot from this article on legal marketing companies. Armed with this knowledge, we know that you can get the best for your law firm by contacting a legal marketing agency to help you grow your business. So what are you waiting for? Choose one for you and promote your services now!

If you’re ready to get started, contact Comrade today!

Frequently Asked Questions

What Is a Legal Marketing Firm?

A legal marketing firm is just what it sounds like: a company that provides law firm marketing services. They are in charge of SEO, branding, content marketing, and PPC campaigns for law firms. Unlike ordinary web agencies, best legal marketing firms are more narrowly focused on a specific area, making them more legally savvy. Moreover, with their experience, these agencies will be able to develop the most suitable marketing strategy for your law firm, which will help you achieve the best results in attracting new clients and increasing profits.

About the Author
Ivan Vislavskiy is Comrade Digital Marketing’s co-founder and fearless leader, spearheading the agency’s production department.
More Ivan's articles
Ivan Vislavskiy

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