American Marketing & Publishing

Digital Marketing Agencies Knows Great Web Development

About This Project

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AMP is an Illinois-based marketing agency geared towards smaller local businesses who use print and online mediums to advertise their services.

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Challenges

AMP is unique in that their customer base consists of small and local businesses who use print and online mediums for advertising and marketing. It was important for the new website to be structured in a way that both AMP team members and their customers could navigate and easily identify the best solution for their business. As a secondary but equally important feature, the site needed to help facilitate understanding for new employee prospects on the culture and and purpose of AMP.

Solutions

The new look produced for this brand new website was coupled by a very user-intuitive design, while keeping accessibility in mind. The information architecture of the site allows users to move into a carefully laid out sales funnel for maximized conversions. The site serves as both the face of the company and as a marketing tool for their salespeople.

Results

In the last two years, AMP has enjoyed double the organic search traffic 2.3 times new users and a nearly two fold increase in the amount of time clients spend on the website.

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