About This Project

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Levinson Law Group is a Southern California-based firm specializing in personal injury cases that vary from client-to-client, with a particular scope of work focused on vehicular accidents.

NUMBERS

Lead-generating site designed for Southern-California law firm Levinson Law Group

The site appears on the very first page of Google and search engines (including the top-three placement) in numerous key searches

SEO LEADS INCREASE240%
PPC BUDGET DECREASED25%

challenges

Levinson Law Group failed their position

Their old site failed to position the firm as leaders within their industry. Important information was not properly communicated, their story was not properly told, and the content was not up-to-date. Additionally, they were relying heavily on paid ads to help them generate leads while failing to implement a proper SEO strategy to achieve sustained growth.

SOLUTIONS

Comrade completed a full marketing audit

The first step was to completely rebuild the site, clearly communicating the firm’s impressive track record and story. CDMA added a video to reinforce the firm’s message and reputation. This was coupled with a streamlined layout for easy navigation and implementation of new content, all structured as sales funnel to help display information and generate leads.

The next step was to optimize onsite SEO as well as strategize offsite activities to help strengthen the firm’s local presence in Southern CA. This new approach allowed the firm to grow its audience beyond its local markets and help garner a reputation throughout Southern California. Through effective paid advertising strategies, CDMA has successfully helped Levinson Law Group decrease the amount spent on ads while increasing the number of viable leads generated from these campaigns.

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