+340% increase in qualified leads for a Chicago cabinet contractor
“Feast-and-famine lead flow made planning impossible. After CDM rebuilt our SEO, we went from unpredictable sporadic calls to a consistent monthly pipeline.”
We build high-converting SEO programs exclusively for home services contractors — roofing, HVAC, plumbing, remodeling. One goal: put your business in front of ready-to-hire homeowners.

Year 1 median results. Tracked through Growth Portal against total marketing investment. Results vary by market, competition level, and starting position.
Homeowners don't scroll. They tap the first three results and start calling. If your competitors show up and you don't, you're not losing jobs to better work — you're losing them to better visibility.

If you've wondered whether SEO is still worth it in 2026, with AI search changing the rules and Angi costs climbing, here's the honest picture.
of homeowners research online before they call a contractor.
70% of local jobs go to a business in the top 3 results. If you're not in the results, you're not in the conversation.
year-over-year rise in paid search costs, while SEO compounds quietly in the background.
Angi, Thumbtack, Google Ads: stop paying, disappear instantly. Every optimized page, review, and backlink you earn keeps working. Month 6 is easier than Month 1.
of searches now end without a click, answered by AI before a user ever visits a site.
AI pulls answers from sites it trusts, which means strong SEO is now your ticket into AI visibility too.
SEO Is More Important in 2026 Than It's Ever Been
The contractors who rank in the map pack, own their lead source, and appear in AI answers are pulling away, right now. Not because they're smarter. Because they invested in SEO earlier. The best time to build your SEO foundation was last year. The second best time is before your competitor reads this page.
Most agencies measure success in clicks and rankings. We measure it in MQLs, booked jobs, and revenue — and the numbers show the difference.
Clients with an existing web presence typically see 9.0x ROI and 74% MQL growth in year one. Clients starting from scratch average 4.3x ROI — lower starting point, equally strong trajectory. Year two is where the compounding becomes impossible to ignore.
In under 2 minutes, we'll show you the keywords your local competitors own, the leads leaking to them every month, and the gap you need to close to hit 8× ROI.
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With CDM's AI-powered Growth Portal, you'll see exactly how your marketing is performing — in real time.

Listen to recordings, see which calls turned into booked jobs — not just lead counts.
Not cost per click. Know exactly what you paid to get that $15K roofing job booked.
See which sources bring price shoppers vs. ready-to-book homeowners with real budgets.
Check today's leads while on a job site. No waiting for monthly meetings or PDF reports.

Clear numbers on cost per lead, cost per job, and total return.

A performance breakdown of each channel: SEO, Local SEO, PPC, or AI Search.

Data-backed recommendations that help us double down on what works.
Not projections. Actual revenue tracked through Growth Portal from businesses in your industry. View all case studies →
There are cheaper agencies. Very few will show you exactly what your marketing dollars generated — in real time, down to the booked job.
We don't split our attention. Every strategy, every campaign, every piece of content is built for contractors.
Founded in 2008. 100+ team members. USA-based. We've been through every algorithm update — Panda, Penguin, Helpful Content, AI Overviews.
We report on booked jobs, cost per lead, and revenue — never just clicks and rankings. If it doesn't tie to revenue, we don't lead with it.
Website, content, data, leads — all yours from day one. We don't hold websites hostage or use lock-in clauses.
We earn your business every month. Our retention rate is high because the results speak for themselves — not because you're locked in.
You get a senior strategist who thinks like your in-house marketing director — not a junior account manager reading from a playbook.

I believe contractors deserve a real partner, someone who treats your growth like their own business. You shouldn't have to chase your SEO agency or guess what's working. You should have a system built for you that delivers results and proves them with data.
We only work with home services contractors — it's all we've done for a decade. That focus shows up in every trade we serve.
750% more leads in 6 months.
Kitchen, bath & full-home jobs secured.
Consistent booked installs, year-round.
Captured construction-ready leads in local markets.
More high-intent calls, less downtime.
The first call for residential & commercial work.
Consistent premium project leads.
Better bids and higher-margin projects.
Owner-operated home services businesses doing $1M–$10M in revenue who are serious about building a predictable growth engine — not looking for a quick fix or the cheapest option.
Our SEO services combine all the components your business needs to dominate organic search — from your Google Business Profile to the website that converts visitors into calls. Every service works together as part of your overall growth plan.
Book a Free Growth CallGoogle Business Profile optimization and local citations that put you first when nearby homeowners search for help.
Service and geo-targeted pages built to rank for high-intent searches and turn visitors into qualified callers.
Site architecture, mobile optimization, and core web vitals — the foundation Google requires to trust and rank your site.
Contractor-relevant backlinks and brand signals that tell Google you're the established authority in your market.
Conversion-focused website included with 12-month SEO programs. More visitors turn into callers — no dead-end traffic.
Real-time MQL tracking, cost per lead, and revenue attribution. You see exactly what your marketing generates.
Strong SEO is the foundation that AI search visibility is built on. The authority, content structure, and trust signals we build through your SEO program are exactly what ChatGPT, Perplexity, and Google's AI Overview use to recognize and recommend your business.
Our SEO plans are comprehensive, ensuring every angle of your online presence is optimized. We combine on-page optimization, creative content marketing, and technical SEO to stay ahead of search engine algorithms.
Build organic visibility with strategic SEO and consistent content creation.
Accelerate growth with link building, reputation management, and social amplification.
Maximum velocity with premium link building, expanded content, and custom reporting.
SEO is a compounding investment. Here's the realistic timeline our contractor clients experience — and what's happening at each stage.
Don't see your question? We'll answer it on the call — no sales pitch required.
Ask on a callFirst ranking movement in 6–10 weeks. First attributable leads in 8–12 weeks. Meaningful revenue lift typically by month 4. We'd rather set honest expectations than oversell month-one magic.
We'll do a free audit showing what's working and what's not. If there's overlap, we'll tell you. If your current agency is doing good work, we'll say so. We only take on clients we can genuinely help.
We keep working without charging you until we do. It's written into every contract. We can do this because our playbook works — and when it doesn't, it's on us to figure out why.
Yes. Everything we build — pages, GBP, citations, links, reports — is yours. If you leave, you take it all. We're not a roach motel.
Because the playbook is different. The keywords, the search behavior, the review dynamics, the attribution model — none of it translates from e-commerce or SaaS. Specialization is the whole game.
Almost always. If the site has serious conversion or technical problems, we'll flag them and — if it makes sense — fold a redesign into the engagement. But we don't force a rebuild to pad the bill.
Book a free 30-minute growth call.