OKK makes top of the line CNC machines, but their website was stuck in the Geocities era. We were hired to redesign their website and make it more useful to them as a channel for publishing and sales. Our work together was a bit more complex than this however. The original OKK brand guidelines were developed in Japan, but we still had to build a website for the US market.
The solution involved applying the iterative design process to what we learned about their company and the website goals during the discovery process. Site and content maps were created, and several homepage ‘heros’ were produced and cycled through until we’d arrived at a final design mockup. The site now includes newsletter signup integration, easy to add and remove products, blog posts, news events, and even entire pages.