Classic Landscapes, Ltd. is a family business founded in 1964. They grew the company from a single truck and crew to a full landscaping, operation with three plant nurseries to supply local, high-quality trees and shrubs for all their commercial projects.
The challenge appeared when the owners recognized that word-of-mouth, while powerful, doesn’t reach enough young business owners. Many of them use the internet to find the best landscaping company.
While Classic Landscapes has an amazing portfolio of projects, they needed an effective approach for displaying each, online. Part of the challenge was their old website did not convey the level of professionalism and expertise they had.
- Employed SEO/Digital Marketing to reach young business owners when they search online for Classic Landscape’s services
- Designed an easy-to-use color-coded portfolio with high-fidelity images of various projects, segmented by size and type: Hardscape, Construction Landscape & Commercial + Maintenance & Snow Removal
- Create modern mobile responsive website to showcase the company’s services and coverage area
- Showcase the Classic Landscape story